Platform strategy
A service aggregator brand built for clarity, trust, and action.
Finde is positioned as a modern marketplace experience where users can discover service categories, compare providers, and move toward enquiries with less hesitation and less friction.
Mission
Make service discovery feel credible, guided, and conversion-ready.
The current redesign replaces generic placeholder content with a clearer marketplace story, stronger category navigation, improved provider presentation, and reusable layout components. It reflects the wireframe requirement from top-level entry to provider detail page.
Design principles
- Search-led discovery above the fold
- Strong visual hierarchy for trust and comparison
- Responsive layouts that retain conversion intent
- Reusable shared header and footer architecture
Requirement alignment
The experience now mirrors the intended L0 to L5 journey.
Explore categories
Start with top-level service categories tailored for homeowners, teams, and growing businesses.
Narrow by service type
Move into focused sub-services and compare the right specialists for the job at hand.
Review provider options
Use ratings, summaries, and category context to shortlist the best-fit providers quickly.
Request and convert
Drive enquiries through clear calls to action, stronger trust signals, and cleaner detail pages.
For customers
Better browsing, better shortlisting, better confidence.
Customers need quick orientation, visible trust indicators, and a clear next step. The redesigned homepage and listing pages make those moments easier to understand and easier to act on.
For providers
Stronger presentation for higher-intent leads.
Providers benefit from a more premium environment, clearer service positioning, and a layout that helps their expertise, rating, and offer structure stand out more effectively.